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Botox unit & cost calculator

Estimate units and per-unit costs by treatment area, then compare them with Avinity Health's predictable flat-rate pricing.

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Experienced RN injectorFlat pricing by areaComplimentary two-week refinement

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Choose a face, a product, and the areas you're considering. You'll see typical unit ranges and what they'd cost per unit elsewhere, next to one flat Avinity price.

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Flat pricing by area

The Treatment Menu

Every price includes your consultation and a complimentary two-week refinement visit. Confirmed before anything begins.

Signature · Most requested

Upper Face Rejuvenation

$649$699

Frown lines, forehead, and crow’s feet treated as one balanced plan.

Core Areas

  • Frown Lines

    Softens the vertical lines between the brows, the classic elevens.

    $299$299
  • Forehead Lines

    Smooths horizontal lines while keeping natural brow movement.

    $199$275
  • Crow’s Feet

    Eases the fine lines that fan from the outer corners of the eyes.

    $289$329
  • Jaw Slimming

    Masseter treatment to refine a square jawline and ease clenching.

    $549$649
  • Neck Bands

    Relaxes vertical platysmal bands for a smoother neckline.

    $519$519

Refinements

  • Brow Lift

    A few precise units to open and lift the outer brow.

    $95$109
  • Lip Flip

    Rolls the upper lip subtly outward, definition without filler.

    $109$109
  • Bunny Lines

    Smooths the diagonal creases along the sides of the nose.

    $119$119
  • Chin Smoothing

    Calms dimpling and creasing across the chin.

    $95$119
  • Mouth Corner Lift

    Eases downturned corners for a more rested expression.

    $95$95
See how flat pricing compares to per-unit estimates

Understanding Botox pricing

Why is the total cost of Botox hard to predict?

Three separate printed treatment estimates fanned out on a clinic counter, each with a different layout.

The total cost of Botox can be difficult to predict because a per-unit price does not reveal how many units your treatment will require.

Ask three clinics for a per-unit Botox quote and you may get three different rates. Even then, the lowest rate may not produce the lowest total. The final cost depends on the treatment areas, facial anatomy, muscle strength, treatment goals, recommended dose, and the neurotoxin product used.

Published dosing ranges can vary considerably. Forehead treatment alone may use approximately 10–17.5 units of Botox in women, and men often require more units because their facial muscles tend to be stronger. Units also cannot be compared directly across different neurotoxin brands.

A per-unit quote therefore tells you the rate, but not the final treatment price. Avinity's flat, area-based pricing is designed to close that gap by confirming the cost of each treatment area before treatment begins.

Significant weight loss, including weight loss associated with GLP-1 medications, can also change how facial lines appear. As facial volume decreases, forehead lines and crow's feet may become more noticeable, which can affect the areas or treatments recommended. See our guide to Botox after GLP-1 weight loss.

Read more: Botox by area versus per unit and how Avinity prices Botox. Still deciding between treatments? Compare Botox vs dermal fillers by concern.

Before you compare on price

What a low per-unit price can hide

A printed pricing agreement on a clinic counter, with a dense block of fine print filling most of the page.

A per-unit price is only part of the bill. Before you compare clinics on that number alone, ask what the all-in cost is. Some of the lowest advertised rates are only available after fees that don't show up in the headline:

  • Membership and joining fees. Some clinics show a low "member" rate that requires a one-time join fee plus a recurring monthly charge. The real first-year cost can exceed a straightforward per-unit clinic, and rejoining after you cancel can trigger the join fee again.
  • Member vs. non-member pricing. The advertised price is often the member rate; walk-in pricing is meaningfully higher.
  • Unit minimums. A low rate may only apply above a minimum unit count, nudging you toward more product than you need.
  • Consultation or injector fees charged separately from the product.
  • Product scale. Brands like Dysport and Daxxify use more units per treatment, so a low per-unit number doesn't mean a low total.

Avinity prices by treatment area: one flat price, no membership, no join fee, no unit minimum, and a complimentary two-week refinement visit included. The number you see is the number you pay.

Product comparison

Why the unit count changes by brand

All five brands are FDA-approved botulinum toxin type A and all five work. What matters for this estimate is dosing scale. Dysport uses roughly 2.5 to 3 times the unit count of Botox for the same result, and Daxxify about twice. Xeomin and Jeuveau dose close to 1:1 with Botox. That is why the unit estimate moves when you change brands, and why a per-unit rate from one clinic cannot be compared directly against a per-unit rate for a different product.

Unit scale by brand, relative to Botox
BrandUnits vs Botox
Botoxbaseline
Dysport~2.5-3x the unit number, not the price
Xeomin~1:1
Jeuveau~1:1
Daxxify~2x

Full comparison: Botox vs Dysport vs Xeomin

Brand comparisons above reflect commonly used clinical conversions. Units are not interchangeable between products, per FDA labeling. Xeomin is formulated without accessory proteins, which may carry a lower theoretical risk of resistance over time. This has not been shown to be a guaranteed benefit for any individual patient.

Frequently asked questions

How many units of Botox do I need for my forehead?

Typical forehead dosing runs 10-17.5 units in women and 15-22.5 units in men, using Botox or Xeomin (the two brands with on-label approval for this area). Other brands are commonly used off-label at similar strength-adjusted doses. Your actual count depends on muscle strength and how much movement you want to soften.

How many units of Botox for the "11s" (glabella)?

The glabella (frown lines between the brows) typically takes 20 units of Botox in women and 20 units in men. This is the one area with an FDA-approved dose across all five major brands, though Dysport and Daxxify use their own unit scales.

How many units of Botox for crow's feet?

Crow's feet (lateral canthal lines) typically run 15-24 total units across both sides in women and 20-25 total units in men with Botox, which currently holds the only on-label approval for this area among major brands.

Botox vs. Dysport: how do the units compare?

Dysport is commonly dosed at roughly 2.5 to 3 times the number of units as Botox for a comparable effect. For example, glabella is typically 20 units of Botox versus 50 units of Dysport. These are commonly used clinical conversions, not an exact exchange rate: units are not interchangeable between products per FDA labeling.

Why do men typically need more units than women?

Men generally have larger, stronger facial and neck musculature, which usually requires a higher dose to achieve the same softening effect. It is not that treatment "works less well." The muscle being treated is simply more powerful.

How much does Botox cost at Avinity?

Avinity prices Botox by treatment area, not by unit, so your price is set before treatment begins rather than depending on however many units get used. Forehead lines are $199 for women and $275 for men, frown lines are $299, and the Upper Face Rejuvenation package (frown lines, forehead, and crow’s feet together) is $649 for women and $699 for men. Use the calculator above, or see the full treatment menu on this page, for flat pricing on the exact areas you’re considering.

Is cheaper Botox worse?

Not necessarily the product itself. All FDA-approved botulinum toxin brands work. A rock-bottom per-unit price is more often a signal about what is happening around the toxin: injector experience, dilution, how carefully treatment is mapped, and whether follow-up is included. That is why per-unit totals vary so widely between clinics.

Are all botulinum toxin brands the same?

Not quite, but the differences are smaller than the price gaps suggest. All five FDA-approved brands (Botox, Dysport, Xeomin, Jeuveau, and Daxxify) work. What differs is onset speed, spread, typical duration, and brand recognition. See the product comparison table on this page for details.

Is 20 units of Botox enough?

It depends on the area. For a single region it often is: a lip flip uses only a few units, and 20 units can give a subtle forehead result in someone with lighter lines. But a full upper face (forehead, frown lines, and crow’s feet together) usually runs 35–50 units combined. Use the calculator above to see typical ranges for the exact areas you’re considering.

How many units of Botox look natural?

A natural result usually comes from a conservative-to-moderate dose rather than the maximum. First-time patients often do best staying near the middle of the typical range for each area, which softens lines while keeping normal expression. Your injector can adjust upward over time once they see how your muscles respond.

How much does 20 units of Botox cost?

At typical per-unit market rates, 20 units runs roughly $200–$320 depending on the clinic and brand, before any membership or consultation fees. At Avinity, Botox is priced by treatment area rather than by unit, so your price is set before treatment begins. Use the calculator to see the flat price for your specific areas.

Does more diluted Botox mean weaker Botox?

No. A vial of Botox contains a fixed amount of active toxin. Dilution only changes how much saline is added, which affects how the product spreads, not its strength. So a lower per-unit price at a discount clinic isn’t explained by “weaker” product; it’s usually about what else is being charged for around the injection.

What is the maximum safe amount of Botox?

Published guidance places the maximum cumulative cosmetic dose at around 400 units within a three-month period. Typical cosmetic visits use far less, often 30 to 60 units total across several areas. Your injector tracks your cumulative dosing to keep treatment well within safe limits.

Reference

Full Botox unit dosing chart, by area and brand

Typical published unit ranges for each treatment area, by sex and by brand. On-label areas carry FDA-approved dosing; off-label areas show typical ranges that vary by injector, not manufacturer guidance. Source: Small R. Small's Practical Guide to Botulinum Toxin Procedures, 2nd ed. Wolters Kluwer; 2024, cross-checked against FDA prescribing information.

Women: typical unit ranges

Botox-equivalent unit ranges by treatment area for women
AreaFDA statusBotoxDysportXeominJeuveauDaxxify
Glabella (frown lines / "11s")On-labelFDA-approved (all 5 brands)20 units50 units20 units20 units40 units
Forehead (horizontal lines)On-labelOn-label: Botox & Xeomin only10–17.5 units25–44 units20 units10–17.5 units20–35 units
Crow's feet (lateral canthal lines)On-labelOn-label: Botox only15–24 units38–60 units15–24 units15–24 units30–48 units
Brow liftOff-labelOff-label (all brands)5–7.5 units13–19 units5–7.5 units5–7.5 units10–15 units
Bunny lines (nose)Off-labelOff-label (all brands)3.75–5 units9–19 units3.75–5 units3.75–5 units7.5–10 units
Lip flipOff-labelOff-label (all brands)3.75–5 units9–19 units3.75–5 units3.75–5 units7.5–10 units
DAO (downturned mouth corners)Off-labelOff-label (all brands)5 units13 units5 units5 units10 units
Chin (mentalis)Off-labelOff-label (all brands)5–7.5 units13–19 units5–7.5 units5–7.5 units10–15 units
Masseter (jaw slimming)Off-labelOff-label (all brands)35–40 units88–100 units35–40 units35–40 units70–80 units
Neck (platysmal bands)On-labelOn-label: Botox only30–40 units76–100 units30–40 units30–40 units60–80 units

Men: typical unit ranges

Botox-equivalent unit ranges by treatment area for men
AreaFDA statusBotoxDysportXeominJeuveauDaxxify
Glabella (frown lines / "11s")On-labelFDA-approved (all 5 brands)20 units50 units20 units20 units40 units
Forehead (horizontal lines)On-labelOn-label: Botox & Xeomin only15–22.5 units38–56 units20 units15–22.5 units30–45 units
Crow's feet (lateral canthal lines)On-labelOn-label: Botox only20–25 units50–63 units20–25 units20–25 units40–50 units
Brow liftOff-labelOff-label (all brands)7.5–10 units19–25 units7.5–10 units7.5–10 units15–20 units
Bunny lines (nose)Off-labelOff-label (all brands)3.75–5 units9–19 units3.75–5 units3.75–5 units7.5–10 units
Lip flipOff-labelOff-label (all brands)3.75–5 units9–19 units3.75–5 units3.75–5 units7.5–10 units
DAO (downturned mouth corners)Off-labelOff-label (all brands)5 units13 units5 units5 units10 units
Chin (mentalis)Off-labelOff-label (all brands)10 units26 units10 units10 units20 units
Masseter (jaw slimming)Off-labelOff-label (all brands)40–60 units100–150 units40–60 units40–60 units80–120 units
Neck (platysmal bands)On-labelOn-label: Botox only30–40 units76–100 units30–40 units30–40 units60–80 units

Off-label areas are shown as typical ranges. They vary by injector, not by manufacturer guidance, and are never presented here as an FDA-approved dose.

Skip the unit math. Book your consultation.

Every Avinity Botox treatment is performed by an experienced RN injector, priced by area instead of by unit, and backed by a complimentary two-week refinement visit. You'll leave your consultation knowing exactly what's being treated and what it costs: no per-unit surprises.

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